Behind the "Notes"
Auravie is the multi-sensory luxury brand that immerses you in the present by pairing premium scents with music.
The scent and the music amplifies THIS moment, you stop dwelling and start authoring your story in real-time.
Our Belief
Auravie calls you to be fully in your NOW because the HERO of your story isn't who you WERE; it's who you're choosing to be right NOW.
Our Mission
To craft premium sensory experiences through scent and music that help you live fully in the present and author your story.
Our Vision
A world where people author their life stories from the present, not the past.
FAQs
What does Auravie stand for?
Auravie represents a pause in the fast pace of life-a call to reconnect with your senses and embrace the beauty of everyday moments.
What is your philosophy behind perfumes?
Auravie fragrances aren't designed to remind you of where you've been, they're designed to immerse you in where you are.
We don't create fragrances that tell you who you were.
We create fragrances that amplify who you're choosing to be right now.
How are Auravie perfumes crafted?
We source only the finest raw materials-high-quality essential oils and premium denatured alcohol-from trusted manufacturers. Every fragrance composition, however, is carefully blended in-house, designed with bold concentrations to ensure long-lasting presence and a unique signature.
Why do you connect fragrance with vision and music?
Scent, sight, and sound share a common language of emotion. By pairing perfumes with visual storytelling and musical notes, we help you experience each fragrance on multiple sensory levels.
What is Auravie’s vision?
A world where people author their life stories from the present, not the past.
Who are your perfumes meant for?
Auravie is meant for the people who refuse to let past chapters define their story.
These are individuals who choose now over then, presence over nostalgia and creativity over repetition.